Simpool – The 1st AI-based SaaS Simulator for Behavioral ...

How many times have you faced thoughts of If only&#; "If only I had known this is how things would go, I would have prepared better or made different decisions.&#;

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With Simpool, this is no longer just a wish, we make it real!

Amazing, right? When we first founded Simpool, we knew how difficult it is to develop, manage and predict patterns of Game Economy. These 2 words have a tremendous impact on the success of free-to-play (F2P) games, yet few people are domain experts. That is probably why, as I noticed, many companies fail to monitor important metrics effectively, such as AVG balance. Most companies monitor economy like it is a classic Gaussian distribution, while it is actually a Pareto &#; a difference that could easily leads to black holes&#; Just as inflation or deflation can pose a risk to world economy, errors, bugs and hacking can pose a serious risk to games and their future.

For those of you who are not from the games genre, I have 2 things to say:

1.     In most cases, game economy configuration requires huge CSV/Excel files that contain the game's rules of progression. The key performance indicator (KPI) is the delicate balance between retaining users by providing them with free coins or lives and converting them into paying users so that the game will be profitable for its developers.

2.     Be patient and you will also see that Simpool is a much broader tool than for just games. You'll have to wait for this&#; but we are on the go!

In order to better understand the need for Simpool, let me take you through the following business flow:

1.     The company sets business goals, such as Make US$ 1M within 1 year.

2.     KPIs must also be set:

a.     Number of target users

b.     Marketing budgets

c.      Retention metrics

d.     Conversion rates from free to paying users

For more information, please visit simpool.

e.     LTV Prediction

3.     The really interesting issue, however, is how do we achieve these great targets? For example, how do we convert 5% of users, reach more than US$ 0.25 ARPDAU and retain more than 10% of users &#; within 30 days, and many more questions...

The answer, however, is simple: Just implement a suitable and effective game flow and economy.

This may sound straightforward, but unfortunately many game companies are unable to develop these necessary parameters.

That is where Simpool comes into the picture!

Simpool is a great one-stop-shop for:

1. Simulating millions of virtual users and thousands of game patterns created by hundreds of user profiles, in order to predict, identify and amend gaps in the company's game plan.

2. Real-time monitoring of game economy metrics, identifying risks (such as unexpected virtual coins inflation), simulating numerous solutions and implementing a sophisticated machine-learning algorithm for choosing the optimal solution or configuration.

3. Proactively delivering insights to all relevant units within the company. No need for chasing ghosts while balancing the game.

The beauty is that as we are dealing with human beings, what is proven for games can easily be applied to eSport, crypto and the finance world.

Stay tuned for more!

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